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Press Room

SLC Signs Supply Agreement with Movenpick Ice Cream

Sharjah Ladies Club announced the signing of a supply agreement with Movenpick Ice Cream at the club in the attendance of Alya Al Harmoudi, Assistant Business Manager at SLC, and Michael Hager, COO of United Cool General Trading (UCGT). This comes as part of the current strategies of the club which aim to coordinate and associate with various local and international institutes.

 

The agreement was signed to initiate a supply tie-up with Movenpick Ice Cream at Sharjah Ladies Club, and will last for period of one year from May 2012 to May 2012 during which SLC will facilitate Movenpick Ice Cream at the club. SLC will be offering a range of flavors of ice cream, such as vanilla, chocolate, and strawberry flavor.

“The signing of this agreement with Movenpick Ice Cream reflects the club’s constant aim in providing what is best available for our members. Being a 5 star venue, we wanted to offer a high-end product to be associated with Lafeef and provide luxurious services. We are glad to offer such a world-class ice cream brand in SLC. The agreement will allow for strengthening the relationship between SLC and different organizations and companies, including government, private, and world-class brands. We hope to continue offering and building relationships with more prestigious and internationally known companies, in the framework of reflecting the club’s constant efforts in providing what is best for its members”, said Alya Al Harmoudi, Assistant Business Manager at SLC. 

On this occasion, Michael Hager COO of (UCGT) said: "We are excited to be the ice cream supplier of choice for Sharjah Ladies Club which is known to secure the best of the best for its members in their attractive location, overlooking the coastline of Sharjah.”

It is worthy to mention that Movenpick Ice Cream will be available in June at Sharjah Ladies Club, and will be available in a range of flavors. Additional flavors will be featured later this year depending on customers’ response. Movenpick is a Swiss brand that is popular in Europe, and is known for its rich and creamy ice cream.